journal

Really beautiful and sustainable: The Allude Green Beauty Guide

Stars like Miranda Kerr and Gwyneth Paltrow avoid cosmetics, the ingredients of which first have to be hunted through translation software, just as they do greasy junk food. After all, they (or th...

O gknitt is: The exclusive Wiesn collection from Allude

17 September 2016 has been “blocked” in countless calendars for months. Regardless of whether planning is in Frankfurt or Florence, in Hamburg or Helsinki, in Osaka or Osnabrück. Some write down a...

Secret care tips from Dilek Can from the Cashmere Clinic

Since the start of the Allude Cashmere Clinic, a service and care concept that is unique at least in Germany, Dilek Can has been the "Head Nurse" at Christophstrasse 6 in Munich's Lehel. After a g...

Playlist: Heaven Scent by Soulwax and Chloe Sevigny

M odel, permanent it girl, actress and now also a singer? There seems to be nothing Chloë Sevigny can't do. The American journalist Jay McInerney already knew that when he wrote a seven-page homag...

Movie Night: "Florence Foster Jenkins" with Meryl Streep

What she lacked in talent, her lavish bank account made up for. Few were more so than New Yorker Florence Foster Jenkins, whose inherited fortune enabled her to pursue an operatic career—withou...

"At Audrey's Home": New cookbook with recipes from the Hepburn

I n the role of a model housewife, we wouldn't necessarily have cast the unforgettable Audrey Hepburn. That was more a matter for her fellow actress Doris Day. We used to think so. Not because ...

The Perfect Piece: Allude at Der Berliner Mode Salon S/S 2017

This time, Allude's presentation at the renowned showroom event Der Berliner Mode Salon revolved around the number 11100. This is not a mysterious computer code, a programming command made up of z...

Awarded: Silver medal for our "Cashmere" book

"I can't change the world. But I can make it a little more comfortable." Andrea Karg's motto connects everything we do at Allude. From designing a collection to making it, to our cashmere clinic a...

Movie Night: The Louvre documentary "Francofonia"

H ow do you keep art treasures of immeasurable value from falling into the wrong hands? More precisely: the masterpieces of the Louvre like the "Mona Lisa" against the Nazi occupiers. From 1940...

Heat-free: summery cashmere looks from Allude

E ven if the temperatures are clearly in the double digits, nobody has to do without the pleasant feeling of cashmere on the skin. Ultra-thin and breathable, the high-quality material is on the co...

Movie Night: "Peggy Guggenheim - A Life for Art"

M arguerite "Peggy" Guggenheim is one of the most important and at the same time most dazzling personalities of the international art scene from the 1930s to 1970s. The eccentric American not o...

Allude & Friends: Konstantin Spachis, Deputy Fashion Director of Madame

There are good reasons why he is one of the most photographed male fashion editors in Germany. In his outfits, Kostantin Spachis manages to combine the glamor of old Hollywood, the casual esprit...

Allude x Nymphenburg Friends in craftmanship and sustainability

A llude and Nymphenburg present “Freya”, the cashmere comb made from the finest Nymphenburg porcelain. Cashmere that is second to none. Woolly soft passion from Allude, designed in Munich, nat...

The Chic is On: The Summer Fashion City Guide 2016 by Allude

W hat makes the late summer even nicer this year? Aside from the hopefully soon tanned skin and airy summer dresses... Go on a fashion holiday to your heart's content. So that you don't have to wa...

Easy caring: 11 tips for perfect cashmere care

Tender , cuddly and noble. Hardly any other natural fiber is more fascinating and popular than cashmere. Anyone who has touched or worn cashmere just once falls for it immediately and remains loya...

Playlist: To Have You Back by Tourist

Colors alone are enough for Davy Evans and Jason Drew, both renowned art directors, to bring Tourist (aka William Phillips)'s track “To Have You Back” to multimedia life. Black and white symbolize...

Award-winning care: Design award for the Cashmere Clinic

T he events in the world of Allude are happening again! First of all, preparations are in full swing for Der Berliner Mode Salon, an event that we have strongly supported since its debut. You can ...

Art Dept: The exhibition “Isa Genzken – Make yourself pretty!”

"I always wanted to have the courage to do totally crazy, impossible and also wrong things," said Isa Genzken once. She therefore put sunglasses with mirrored lenses on the delicate nose of the...

Heart to heart: Special Edition for Mother's Day 2016

“It may be that you can also gild gold. But who could make their mother more beautiful?” Mahatma Gandhi once asked. Wise words. But there is one thing we can definitely do: make our mothers happy,...

Our trend colors of the summer: Strawberry Sorbet, Sunny & Serenity

"Like ice in the sunshine, I'm melting away on a sunny day" W ith this simple line of text and squeaky synthesizer sounds, an ice cream commercial became a cult hit in 1986. Like Katrina and the W...