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Ready to surprise: Die Allude Resort Collection 2018
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Ready to surprise: The Allude Resort Collection 2018

Not long ago, designers and fashion labels still called their mid-winter collections the “Cruise Collection”; after all, their habitat was once clearly defined from bow to stern: This fashion was intended to dress the high society that wintered on cruise ships. Thick coats, muffs and lined boots would not be appropriate unless the destination of the trip was Alaska. Traditionally, the ateliers had Americans on the Mediterranean in mind. In general, this discerning clientele was pretty tired of the outfits of the fall/winter season in November, but at the latest in December, and was already demanding new looks for the wardrobe before the summer collection arrived. A pre-season, which was later joined by late summer or early autumn, the Pre-Fall Collection.

Especially at the beginning of this trend, as a customer you could often only choose between maritime restraint and partly kitschy exoticism, but meanwhile the stylistic range of the designs, now called resorts, is as immense as the destinations where they are worn. Even more: "thanks" to climatic upheavals, Pre-Fall and Resort Collections - loosely referred to as ready-to-wear fashion - offer important year-round pieces that are also really fun on land and without vacation.

For the Allude Resort Collection 2018, Creative Director Andrea Karg and her team have worked intensively on the details. They have given wardrobe classics surprising extras: close-fitting sweaters with wide sleeves, knitted pants in a new, perfect fit, sleeveless sweaters with a hinted A-line and sophisticated Milano knitting technique for an even more harmonious drape ... And then the summery ones -cheerful inlays, the supreme discipline of high-quality knitwear, for example on the front of the pullover or the back of long cardigans. Not to be forgotten: a real statement knitted dress! Whether near or far, with so much design spirit, we're really happy that it's resort season now. Happy travels!