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Article: Every detail counts: Allude at Der Berliner Salon F/W 2018/2019

Magazin

Every detail counts: Allude at Der Berliner Salon F/W 2018/2019

With a new name and a different concept, Der Berliner Salon once again presented unusual (fashion) brands in the magnificent Kronprinzenpalais. Instead of in themed rooms and as an installation, each label presented its highlights for the coming autumn/winter 20118/2019 on busts and pedestals - as a varied group exhibition. This time, the focus should not be on effective staging, but on the fashion itself. A concept that made it easier for the approximately 1400 invited guests from the press, retail and the cosmos of influencers to get a quick overview and "only" the highlights of each collection see.

F or Allude, Andrea Karg and her team chose three monochrome looks in white, gray and black, artfully composed of pieces with different patterns and knit structures. Particularly popular with the media and retailers: a turtleneck sweater with a ribbed, natural edge. As is so often the case, true quality is measured in the best materials and refined details in their processing. So take a closer look!

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